Material Exchange

Denim expert Wilson Avalos joins Material Exchange

Material Exchange hires executive to spearhead new U.S. sourcing division

Wilson Avalos has 25 years experience working with brands and retailers in the U.S. market, sourcing textiles and apparel products in the Western Hemisphere.


Press release, Stockholm – Material Exchange, the B2B digital sourcing platform and service organization for the apparel and footwear industries, has hired textile and apparel professional Wilson Avalos to lead the company’s latest expansion initiative.

VP of Apparel and Sourcing at Material Exchange

Avalos, whose 25-year career includes executive positions at Grupo Siete Leguas, Plains Cotton Cooperative Association (PCCA), and Koramsa, joins Material Exchange as Vice President of Apparel and Sourcing.

In this new position, Avalos will lead Material Exchange’s new U.S. apparel sourcing division, which will assist Material Exchange customers in sourcing apparel production through a network of world-class suppliers. The new unit will also further Material Exchange’s ongoing efforts to transform how the fashion industry sources materials and products to be more efficient, transparent, and sustainable. Material Exchange leads the apparel and footwear industries in the digital procurement of raw materials, which is now being expanded to apparel manufacturing.

“I’m thrilled to be a part of Material Exchange’s transformation of the fashion industry as we enable both brands and suppliers to use technology to simplify the way they do business.”

Wilson Avalos, Vice President of Apparel and Sourcing at Material Exchange

Before joining Material Exchange, Avalos spent 10 years at Grupo Siete Leguas, the vertical denim manufacturer in Mexico. Avalos was named Executive Vice President of the company in 2019. During his tenure, he oversaw the merger of garment factory Ropa Siete Leguas with Tavex, a Mexico–based textile mill.

Avalos also spent five years as sales and marketing director for PCCA in Lubbock, Texas, where he expanded the company’s vertical operation into the Los Angeles premium denim market.

He got his start in the denim business in his home country at Guatemalan denim giant Koramsa.

Avalos holds a Master of Business Administration degree and Bachelor of Science degree in Mechanical Engineering from the Universidad Rafael Landivar in Guatemala.

About Material Exchange

Material Exchange is transforming the way the fashion industry sources materials and products to make it more efficient, transparent, and sustainable. We achieve this through our state-of-the-art Digital Sourcing Platform (DSP) and Services, which allow material suppliers to showcase their materials more effectively to fashion brands, and fashion brands to find the materials they need in a fraction of the time.

Founded in 2017 by industry professionals, Material Exchange created a B2B SaaS-enabled marketplace where brands and suppliers can connect. The company’s DSP makes material sourcing more effective by replacing the complex, fragmented relationships that exist between brands and suppliers under the traditional sourcing model.

The company is headquartered in Stockholm with additional offices around the world, including the U.S., Serbia, Italy, and the United Kingdom.

Learn more about Material Exchange on our About us page here.

For more information

Wilson Avalos is based in Los Angeles and can be reached at and +1(806)787-7435

Contact Material Exchange at 

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